6 Steps To Creating The Perfect Content Plan In ContentCal


ContentCal was developed to streamline the whole content development process from start to finish. We at ContentCal believe that content preparation is an important component of social media marketing since it saves time, reduces stress, and allows you to generate higher-quality material.

Let's look at how you can apply ContentCal to master your content strategy.

Step 1: Custom Planning Channels

Custom Planning Channels in ContentCal may be used to plan for any type of content, making your Calendar into a comprehensive marketing hub. While ContentCal is now connected with the social media networks Facebook, Twitter, Instagram, and LinkedIn, ContentCal's Custom Planning Channels enable you to add more content sections like as emails, blogs, newsletters, and more.


Custom Planning Channels can be added to your Calendar in the 'Setup' section.


Step 2: Category Tags

Category Tags are little color-coded labels that you may add to your postings. These may be used to classify material with its content theme, assign posts to members of your team to work on, or indicate the post's status as 'on hold' or 'needs image'. Check out this blog for more ideas on how to utilize Category Tags.


Category Tags can be added to your Calendar in the 'Setup' section.


Step 3: Calendar Notes

When viewing your Calendar in ContentCal, you'll see at the top, above all Channels, a place where you may write notes on certain days. This area is ideal for noting important dates such as 'National Talk Like A Pirate Day' or events in your sector.


Calendar Notes may be added by selecting the Notes area above your social media channels.

Step 4: The Pin board

The Pin board is a section on the left side of your [Material Calendar](/platform-features/products/publish/ Title="Content Calendar") that may be used to leave notes, information, or even draught content. Minimize and maximize the Pin board by clicking the '...' button next to the List View option. We've published a wonderful blog about how to use the Pin board.


You may move items from the Calendar to the Pin board and vice versa. You may also contribute Pin board material by clicking the 'Add new post' button and leaving the date and time columns empty.

Step 5: Campaigns (not available on the Hobbyist Plan)

You'll see a section called 'Campaigns' at the top of your ContentCal Calendar. Create a [Campaign Folder](/blog/4-fantastic-ways-use-contentcals-campaign-folders/ title="Campaign Folders") under this area to begin preparing for forthcoming social media campaigns by adding links, briefings, and ideas. This folder will be accessible to all other Calendar Users, allowing for cooperation. While you enter the Campaign's start and finish dates, a Campaign Ribbon will show in the Calendar view, ensuring that the campaign is taken into account when creating content.


The Campaigns section is located at the top of your Calendar. To begin, click '+ New Campaign.'

Step 6: Draft posts

With ContentCal's Draft postings, you may let your creativity run wild. Begin writing material to be returned to later or just place notes and ideas in the Calendar to be converted into scheduled content at a later date. Your social media networks will not be updated with draught postings.


By hovering over the Calendar and selecting "+ New post," you may create a Draft post. Add copy and media, and then click 'Add post.' Draft posts will be marked with a blue ribbon in the Calendar.

Consider yourself prepared to begin writing high-quality social media content. Remember that you can toggle between Weekly and Monthly View at the upper left of your Calendar to check on your progress at any time.


Have fun creating!

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